Rothenbuhler, Eric W. (Walter) Media Anthropology (1412906709)
This is a state-of-the-art overview of anthropological approaches to the study of media. An international team of contributors identify the major concepts, methods and bibliography involved and provide examples of current research. Together they introduce the issues, review the field and forge new conceptual syntheses. The book contains a `Theory into Practice' section that shows how anthropological concepts and methods can improve the teaching and practice of media and journalism studies.