Russell, Amanda The Influencer Code (1578268249)

From Fortune 500's to the local fitness studio, whether you are selling financial services or donuts, reaching today's consumers is more complicated than ever. More and more marketers are reaching out to people who consider themselves 'influencers,' those people who have a big and, more importantly, loyal audience ready to hear what they have to say about anything. Written by an accomplished entrepreneur and an award-winning YouTube star, The Influencer Code reveals what it means to be a professional influencer and the techniques to be a more effective one. The Influencer Code is also for anyone who wants to make more impact in their lives--claiming more power at work, elevating careers and businesses, seeking more fame, fortune and recognition, etc. Whether you are a CEO, a marketing professional, or a one person business, this is the informative and comprehensive guide for success. 'Influencer Marketing' is one of the biggest buzz terms of the decade, but it couldn't be more misunderstood. The mission of The Influencer Code is to become the most valuable and trusted go-to resource for all things influencer marketing.