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Social Media Strategy - Marketing, Advertising, and Public Relations in the Consumer Revolution

Social Media Strategy - Marketing, Advertising, and Public Relations in the Consumer Revolution

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Merchant: Platekompaniet.no

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599,00 kr 524,00 kr

Social Media Strategy, Second Edition is a guide to marketing, advertising, and public relations in a world of social media-empowered consumers. The new edition emphasizes connections in all areas of integrated marketing and adds a new chapter on law. Fully updated real world examples and statistics make it a highly accessible text for students.

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